Why to Work
Be A Steve And Build Your Own Apple

Based on 12 years of scientific reseach in business we have discovered what the major difference is between ultraperformance and regular performance. It is not about branding or sales. Nor about financial wisdom or organizational mastery. It is about one thing only: mindset. The difference between a ‘Stradivarius-mindset’ and a ‘Newton-mindset’. The difference between integrative thinking and fragmented thinking. Between purpose-driven and matter-driven. Between strategic thinking and opportunism. Purpose-led Value Modeling helps you and your people activate the Stradivarius mindset and achieve optimizations you never thought possible.

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PVM® IN DEPTH

FOUNDATION

Behavioral researcher, author and WhyToWork co-founder Eric Bartels has written three books about the patterns of greatness he has found in ultraperforming leaders, brands and companies. These and upcoming books are the foundation of all the work we do and the methods we develop.

SUMMARY

The PVM® Method and two canvasses are designed to be used in a workshop setting with a facilitator and a group of 5 to 100 participants. It contains a set of PVM® materials that can be purchased in our PVM® Store. You can enlist for our PVM® Courses to become a certified PVM® Change Agent.

OUR SOURCES

Our 12 years of research, Gautama, Aristotle, Georg Hegel, Ludwig Wittgenstein, Jean Paul Sartre, Karl Popper, Hannah Arendt, Carl Jung, Abraham Maslow, Mike Csikszentmihalyi, Benjamin Libet, Noam Chomsky, Gregory Bateson, Harry Harlow, Edward Deci, John Kotter and Martin Seligman.

THE WHY OF PVM®

Our research and the work of our scientific sources shows us that every value proposition has an Inner Self. This Inner Self contains the intrinsic motives and talents of this value proposition. Ultraperformance occurs when this intrinsic potential is fully realized in a Stradivarius mindset changing the world.

THE PVM® Canvasses

THE PVM® STRATEGY CANVAS: The Inner Self (DNA) I The Actualized Self (WHY and HOW) I The Manifested Self (WHAT) I PVM® TACTIC CANVAS: The Activating Self (WHAT-WHERE-WHEN) I These steps contain 17 sub-steps on our Strategy Canvas and 14 on our Tactic Canvas.

STRUCTURE OF PVM®

Logic: a specific layering in logical levels.I Materials: tools to help you run a perfect PVM® program I Psychology toolkit: a toolkit to help you change the beliefs, routines and attitudes of the participants I Presentation toolkit: a toolkit to help you learn how to present and run a PVM® program.

MATERIALS OF PVM®

Two PVM® Handbooks: (1) The PVM® Archetypes Guide and (2) The PVM® Method Guide I The Purpose Modeler App™ I PVM® Canvasses I PVM® StormBoard™ I PVM® Sticky notes I PVM® Pens I PVM® Name Stickers I PVM® Notebooks I PVM® Cushions I PVM® Stools I PVM® Promotion materials.

Check our materials

OUR PVM® COURSES

PVM® Method: the logic of the PBM® Method in a highly practical context I PVM® Change Agent: master all four elements of the PVM® Method I PVM® Master Change Agent: indepth mastering of the psychology toolkit on all levels. All our PVM® courses include our official PVM® certification.

Become a PVM® specialist yourself: check out our courses

PVM® PROGRAMS

A PVM® Program is a highly structured brainstorm format run by a certified PVM® Change Agent, a duration of 1-5 month, 10-100 participants, 5-15 workshop days, assignments between workshops, full support for the duration of the program and all the PVM® Program Materials needed.

Check out our business programs / leadership programs

CONTACT US

EUROPE
+31853015545
NORTH AMERICA
+16467129390
MIDDLE AMERICA
+525541638580
SOUTH AMERICA
+541153528212
ASIA/INDIA
+864006057892
WORLDWIDE EMAIL
INFO@WHYTOWORK.COM